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Toyota Safety Sense came to life because Toyota put safety at the forefront long before launching one of the world’s most highly regarded driver-assist systems. The company runs a dedicated division that continually drives safety innovation. In 2011, Toyota introduced its Collaborative Safety Research Center (CSRC) as part of its mission to improve mobility safety.

If you're searching for a vehicle that is both bold and exciting, the 2025 Toyota Camry Nightshade Edition should definitely catch your attention. With its sleek blacked-out styling and sporty look, this special edition is designed to make a memorable impression. Here is what makes it unique.
 

EVgo Inc. has partnered with Toyota to launch new fast-charging stations in Baldwin Park and Sacramento, California. These stations are part of Toyota’s “Empact” initiative, focused on improving access to EV charging in underserved communities. Each site is equipped with high-powered 350kW chargers and is designed with both affordability and convenience in mind. Located near grocery stores, restaurants, and shopping centers, the stations are capable of serving up to eight vehicles simultaneously.

Through its Way Forward Fund (WFF), Toyota is committed to making a meaningful impact on the lives of children with traumatic brain injuries (TBIs). By providing essential financial support, the company ensures these children receive timely diagnoses and the necessary treatment to manage both short- and long-term effects.

The 2025 Toyota Tacoma has earned another prestigious award, being named the “Truck of Texas” by the Texas Auto Writers Association (TAWA). This popular midsize pickup stands out with 11 available trim levels, making it a great fit for a variety of lifestyles. Whether you’re an off-road enthusiast or need a reliable family vehicle, the new Tacoma is designed to impress. It offers enhanced comfort, advanced technology, and upgraded performance.
 

The recent wildfires in California have caused immense devastation, deeply affecting those involved as well as their families and friends. Support has been pouring in from across the state, the nation, and even the world, including from corporate partners. Among these, Toyota stands out as a company actively supporting those impacted by the fires. Each year, Toyota partners with the American Red Cross and SBP, a nonprofit organization that aids communities in recovering from natural disasters.

 

The 2025 Toyota Corolla Cross is the ideal choice for daily drives, combining comfort, versatility, and impressive fuel efficiency. With fresh color options, the latest model is even more enticing.

 

The latest SEMA Show was a hit, thanks in large part to Toyota's Ultimate Tailgate Tundra. While innovative products are a hallmark of the Specialty Equipment Market Association (SEMA), few have captured fans' hearts quite like this remarkable truck. Whether you love tailgating or are simply a fan of cutting-edge trucks, this is one ride you’ll want to check out.

In recent years, the Toyota RAV4 Prime has established itself as one of the top plug-in hybrid SUVs available. Known for its robust performance and premium features, this model continues to attract attention. For 2025, Toyota has renamed it the RAV4 Plug-In Hybrid.
 

This summer, Toyota announced its investment in the EV charging network IONNA to support the development of a high-powered charging infrastructure for battery electric vehicles across North America. Toyota is one of six automakers partnering with IONNA to make charging stations more accessible to EV owners.